top of page

Spotlighting Greatness. Scaling Brands. Designing the Future.

An award-winning creative agency and consulting firm that connects the dots between strategy and creativity to scale brands, spark innovation, and brighten human greatness.

#creativeservices #storytelling #strategicsolutions #futuredesign

Liquid Drop

Clients

  • Instagram
  • Facebook
  • X
  • LinkedIn
  • Youtube
  • TikTok
Liquid Drop

MicroBoosters

Accelerate Your Growth, Maximize Your Impact with Stackable, Bite-sized Studio Solutions.  Expert-Guided, Workshop Style Work Sprints Designed for Immediate, Practical Results.

Image by Eastman Childs

Our Vision

At VIKARA, we guide visionaries of all kinds — from everyday people capturing their stories to brands and organizations shaping the future. Grounded in strategy and elevated by creativity, we design solutions that transform challenges
into opportunities and ideas into impact.
Through consulting, storytelling, branding, and future-focused design, we help legacies shine, missions rise, and innovation spark — ultimately spotlighting human greatness.

Meet Our Founder

Award-winning director, strategist, and entrepreneur

"Brilliance is everywhere,

but too often it goes unseen.
My mission is to help founders, brands, and dreamers bring their greatness to light.”

Janelle Gueits is the founder of VIKARA. She has launched five ventures, produced for major media networks, and led solutions for 50+ brands — helping raise $30M+, drive record revenue, and successful exits. A recognized thought leader and modern renaissance woman, she has shared her voice on global stages — from creativity and innovation to social change — including at Nobel Peace Prize laureate Lech Wałęsa’s Institute in Poland. As a bilingual world citizen, global explorer, and wellness innovator behind Freequency, she is passionate about spotlighting human greatness and shaping a brighter future.

Why VIKARA: Leap Beyond Tomorrow

In a fast-paced world, slow agencies, disjointed consultancies, and siloed frameworks fall short. VIKARA delivers visionary solutions — aligning big-picture strategy with storytelling and innovation to spark growth and shape the future

Whether you're a startups, a non-profit, or a legacy brand, effective and consistent storytelling is critical to survival.

 

The Challenge

Hiring Creatives Staff is Challenging

  • Top-tier creatives do not want to be employees and those hired come with gaps in their experience.

Relying on Traditional Agencies is Pricey

  • Agencies charge per deliverable with often unclear structures and make you rely on them for each new  item.

Outsourcing to Content Creators is Risky

  • Third parties lack strategic alignment and internal brand insights, leading to costly, superficial results.

68% of consumers say brand stories influence their purchasing decisions. 

81% of consumers need to trust a brand to consider purchasing from them..

We combine by the best of all worlds giving you access to our VIKARA network of top-tier talent. Our next generation solutions are clear, fast, and effective.  We start with the foundation of outlining your strategic imperatives and insights to  defined milestones and measurable objectives. Strategy blended with artistry at every turn.  Best all, enjoy bing treated like family...as it should be

Combining insights with creative expertise, we ensure content that aligns with your brand and strategic goals.

Our Solutions

Our tailored support reduces the risk and cost of hiring new staff, filling specific needs effectively

81% of consumers need to trust a brand to consider purchasing from them..

Services

Taking your business to the next level

01

vikara creativity_logo.png

Gain access to an award-winning Creative Director our network of top-tier creative and strategic talent to express your story and propel your mission.

#creativedirector #creatorsnetwork

02

Discover our MicroBoosters - Stackable, agile

and optimized solutions to boost progress, save time/cost, and make an impact.

#strategicsolutions #brandstorytelling

03

Our passion is Transformation Design 

- a human-centered, multidisciplinary approach to help you solve complex challenges and design products, services, and experiences to make an impact on the world.

#futuredesign #designthinking

Buildings from Below

MacroBuilders

Build Critical Developmental Blocks with Highly Personalized, Expert-Driven Studio Solutions. Deep-Dive, Customized Work Sessions Featuring Original Content Creation for Maximum Impact and Lasting Results.

"Big vision people are catalysts for change

— and their stories have the power

to transform our world."

Success one

1

Client NBC Universal :

The Voice for US Hispanics

"La Voz Kids" Season 1 & 2 supported with diverse production. Show became Telemundo's highest rated reality series ever, broke  viewing records, earned top Sunday prime-time Nielsen ratings & an Emmy nomination. 

Services Provided:  Story Producing, Live Show Management, Workflow Design, & Post-Producing

Success two

2

Client Arora Project had 

30+ global clients serviced.

Crowdfunded up to $7M per client, including record-setting campaign for Rasa Coffee Alternative earning #1 crowdfunded food campaign. Arora has since been acquired as part of Republic's $150M expansion. 

Services Provided: Strategic Messaging Guidance,  Copywriting, Production Optimization & Direction

Success three

3

Client Envision Miami Real Estate Team at Avanti Way  had productivity boosted  selling a record of $27M, earning top commissions and Top FL Producer Award.  Aided in aligning goals and reinvesting profits to diversify and scale passive income opportunities.

Services Provided: Overall Business Consulting, Workflow Optimization, & Financial Analysis Design

fondo-web.jpg

We’re good with designing solutions

HOW IT WORKS

Summary step 1:

Needs Assessments

and Expert Matching

1

Summary step 2:

Insights and Analytics

2

Summary step 3:

Opportunities Node Mapping

3

Summary step 4:

Transformative Solutions Design

and access to the VIKARA Network

4

Testimonials

What our clients say

"A strong defender of truth in story telling, Janelle is someone you can count on for creative vision and is a true problem solver in the logistsics of it all.  Overall, the person I want in the trenches with me."

Moira Noriega, Executive Producer

Nickelodeon & The Voice 

"Vikara has been a game-changer. We were struggling to align our narrative and target clientele.  Janelle's wealth of experience was pivotal. The positive feedback and increased business prospects speak volumes of the impact of her work.

Alejandra Endara, Founder of Loud

& Google Academy Facilitator

You're the first team ever to "capture my father's essence perfectly. This is the best thing that has happened to us in 35 years."

Marc Mazzawi, Owner/Chef

The Daily Bread for Toyota-branded Series

In the Press

To Remember Us By

A Fun Fact

VIKARA is how you say "transformation" in one of the original human languages.  Each syllable in ancient Sanskrit represents nodes of knowledge that strung together create vibrations believed to manifest transformation and change.

VIKARA is how you say "transformation" in one of the original human languages.  Each syllable in ancient Sanskrit represents nodes of knowledge that strung together create vibrations believed to manifest their intended purpose.

bottom of page